Friday 7 December 2012

Describe all techniques you have learned for promoting a business through online marketing?














Describe all techniques you have learned for promoting a business through online marketing?


Internet marketing, also known as web marketing, online marketing, webvertising, or e-marketing, is referred to as the marketing (generally promotion) of products or services over the Internet. Internet marketing is considered to be broad in scope[citation needed] because it not only refers to marketing on the Internet, but also includes marketing done via e-mail and wireless media. Digital customer data and electronic customer relationship management (ECRM) systems are also often grouped together under internet marketing.

When Internet Marketing includes designing the company's website, social media sites, mobile and other interactive media for specific [business] goals, the terms Digital Marketing is then used because it helps the company position itself not only on the Internet but on Digital Media or the Digital World.



Launching a business online can be quite intimidating to any small business owner. Fortunately, any business can benefit from search engine optimization (SEO), which can make a small investment go a long way, as well as making sure that local buyers find their websites. Therefore, local SEO is an obvious choice to promote and market your business on the Web.

As business competition nowadays is becoming fierce and deadly, it is not only necessary, but mandatory to have a working website if you want your business to survive online.

Unfortunately, however, having a working Website – no matter how loaded it is with keywords – is only half of the battle.

The ultimate pathway to success is a combination of online and offline advertising techniques where you are able to showcase your services or products in a wider and real market.

Internet marketing initiatives for the same company are usually tied together in the company's Internet (or Digital) Stategy, which is design specifically for each client based on its business needs and goals,
Internet marketing, or online marketing, refers to advertising and marketing efforts that use the Web and e-mail to drive direct sales via e-commerce as well as sales leads from Web sites or emails. Internet marketing and online advertising efforts are typically used in conjunction with traditional types of advertising like radio, television, newspapers and magazines.


While there are many other smart posts about creating compelling infographics to attract attention, links and traffic, the information on promoting that type of content seems a bit light. If you’ve invested in creating great infographic content and need advice on how to promote, here are a few ideas:

1. Involve credible sources in the data collection and then encourage those sources to help you promote the resulting graphic.

2. Create a blog post for the infographic and support promotion through the blog’s social channels (Facebook, Twitter, Email, social news & bookmarking sites)

3. Segment the infographic into screen shots which can be used in blog posts and shared on image hosting sites like Flickr or Pinterest with links back to the main page hosting the full infographic. A week or two after publishing and promoting the infographic, upload the full image and unique description to Flickr with a link back to the original web page.

4. Schedule tweets of specific data points mentioned in the infographic over time with a link back to the full infographic. 10 data points/statistics = 10 tweets. A similar, but more conservative approach can work with Facebook as well.

5. Submit the infographic to aggregators and directories. Here is a short list:

http://dailyinfographic.com/
http://www.coolinfographics.com/
http://www.infographicsshowcase.com/
http://submitinfographics.com/
http://www.infographicsarchive.com/
http://www.visual.ly/
http://infographicjournal.com/





Regards,
amrita Kumari ( BBA, MBA)
Junior HR Executive
www.AeroSoftCorp.com
www.AeroSoft.in
www.AeroSoft.co.in
www.AeroSoftseo.com
On Line Assistence    :
Gtalk                          :   amrita.aerosoft@gmail.com
Y! Messenger                   :   amrita.aerosoft@yahoo.com
Rediff Bol                     :   amrita.aerosoft@rediffmail.com
MSN                            :   amrita.aerosoft@hotmail.com

Explain the importance of Press Release?















Explain the importance of Press Release?



A press release, news release, media release, press statement or video release is a written or recorded communication directed at members of the news media for the purpose of announcing something ostensibly newsworthy. Typically, they are mailed, faxed, or e-mailed to assignment editors at newspapers, magazines, radio stations, television stations, or television networks.



A press statement is information supplied to reporters. This is an official announcement or account of a news story that is specially prepared and issued to newspapers and other news media for them to make known to the public.Written, audio taped, or video taped matter about a book, event, person, or program, presented by its promoters or principals to the media for editorial comment and free coverage. Also called media release or news release.

An announcement distributed to members of the press in order to supplement or replace an oral presentation
Press releases—also known as news releases—are brief, printed statements that outline the major facts of a news story in journalistic style. As part of its overall public relations effort, a small business may need to prepare press releases in order to disseminate new information about its products, services, operations, or other activities. A steady flow of news helps to make a small business more visible to the public and creates favorable interest in its activities.

he common press release has undergone several significant changes in recent years as the Internet has revolutionized the way news is delivered. The wide availability of online information allows average investors to receive business news at the same time as analysts and news services. While some investors have been able to use this instantaneous information to their advantage, it has also opened the door for some dubious practices. For example, many companies have been victimized by fake press releases issued by disgruntled former employees, unscrupulous investors, or competitors. Such "news" is usually intended to cause harm to the targeted company by convincing investors to sell its stock.

News that is sent out or released by the company making the news. If it's an earnings press release, the release will discuss the company's financial results for the recently completed quarter and may provide comments from management. Press releases often list valuable contact information that can assist investors in their research, such as the company's web address, and contact and address information.


The benefits of press release distribution are numerous. Here are 7 of them.
1.     All businesses can benefit from press release distribution.
2.     Press release distribution is fairly inexpensive.
3.     You can boost your company’s visibility
4.     Press releases can establish you as an industry expert
5.     Good press releases can spread far and wide.








Regards,
amrita Kumari ( BBA, MBA)
Junior HR Executive
www.AeroSoftCorp.com
www.AeroSoft.in
www.AeroSoft.co.in
www.AeroSoftseo.com
On Line Assistence    :
Gtalk                          :   amrita.aerosoft@gmail.com
Y! Messenger                   :   amrita.aerosoft@yahoo.com
Rediff Bol                     :   amrita.aerosoft@rediffmail.com
MSN                            :   amrita.aerosoft@hotmail.com



How does Ad Postings and Job Postings help to make profit in a business?














How does Ad Postings and Job Postings help to make profit in a business?


 Ad Posting program is one of the most easiest & instant income program launched by, Univads Info Service Jubileehills, Hyderabad,Andhrapradesh. The main motive of launching Ad Posting is making wide spread of all Univads Info Services, Home Jobs in India through the medium of Internet.

How To Post An Ad ?
 The following are the easy procedure to post an Ad online (Register Sites)
1) The first step to post an ad is to enter a free classified Web site.
2) After then the web page opens and the option Register should be clicked.
3) On clicking the option Register a form appears on the screen asking for the details of the Registration.
4) On registering successfully a confirmation link would be sent to the email which is mentioned during the registration.
5) Clicking on the confirmation link would verify the registration and then the Ad could be posted.
6) After then the option Post ad/Add ad/post classified should be clicked.
7) On clicking the option Post Ad a form appears on the screen asking for the details of the Ads.
8) Then simply copy and paste the asking details from the form provided by our company in the form provided by the Website and then click on the Post Ad.
9) Once the Ad is successfully posted an email containing a verification link would be sent to the registered email.



Ad posting means if you have any product or service and you want people to look at the product or service you are selling, buy them if they like, then you need to post advertisement by different means. Different means here means it can be online ad posting or physical ad posting (banners). You would have banner posting during elections in your country elections at local or national level.

This is a easy means of entry the form in different Company's offered by various search engines and it requires no extraordinary skills. But one has to follow certain sets of rules and it has to be logical i.e. you cant afford to ignore the step-wise methods.

Finding the right job to suit your needs, talents and abilities can be a very intense and extensive process. Job hunters must often pass through many employment hurdles before they can get employed. Finding the right person to fill a job opening can be equally difficult for an employer. One of the methods used to bring both together is a job posting.

There are many places where you can post a job online but there is not much advice on job posting online for you, the employer or recruiter.

Most recruiters use job postings as a means to an end. They use them as extra hands when they have a full desk, to develop pipelines or for brand representation/perpetuation. Whether you’re posting jobs for any or all of these reasons, it is important to recognize the impact (or lack thereof) that job postings can create.




Regards,
amrita Kumari ( BBA, MBA)
Junior HR Executive
www.AeroSoftCorp.com
www.AeroSoft.in
www.AeroSoft.co.in
www.AeroSoftseo.com
On Line Assistence    :
Gtalk                          :   amrita.aerosoft@gmail.com
Y! Messenger                   :   amrita.aerosoft@yahoo.com
Rediff Bol                     :   amrita.aerosoft@rediffmail.com
MSN                            :   amrita.aerosoft@hotmail.com


Explain the importance of Book Marking?













Explain the importance of Book Marking?

A collection of direct links to predefined web pages which is stored in your web browser. Bookmarks can be created and managed by the user themselves. Most browsers come packaged with several existing bookmarks. The term bookmark is used in browsers such as Firefox, Netscape, and Safari.

It means:
1. Internet browser feature that allows a user to go back to a previously visited website by clicking on the saved link - without retyping the site's address. Called also favorites.
2. Feature of some programs that allows insertion of a placeholder to re-access a particular place or point without scrolling through the entire document.





A strip of material, as of ribbon or leather, or a metal clamp, that is placed between the pages of a book to mark the reader's place. Bookmasters is one of the largest integrated service providers in the publishing industry. Over the last four decades, we have led initiatives in the composition, printing, and distribution of content, including print books and eBooks. With Bookmasters as a strategic partner, publishers and authors gain access to know-how, technology, and relationships that enhance success.

The long piece of printed cardstock that you get with your purchase at a bookstore is an example of a bookmark.Bookmark means a shortcut to a previously viewed website.

A Bookmark is a thin marker, commonly made of card, leatherette or fabric, used to keep the reader's place in a book and to enable the reader to return to it with ease. Other frequently used materials for bookmarks are leather, metals like silver and brass, silk, wood and cord. Many bookmarks can be clipped on a page with the aid of a page-flap.






Regards,
amrita Kumari ( BBA, MBA)
Junior HR Executive
www.AeroSoftCorp.com
www.AeroSoft.in
www.AeroSoft.co.in
www.AeroSoftseo.com
On Line Assistence    :
Gtalk                          :   amrita.aerosoft@gmail.com
Y! Messenger                   :   amrita.aerosoft@yahoo.com
Rediff Bol                     :   amrita.aerosoft@rediffmail.com
MSN                            :   amrita.aerosoft@hotmail.com


Explain the importance of online marketing for HRs?


In today’s digital age, things move fast. New models of communication establish themselves quickly and new categories of brand and consumer engagement continuously emerge. Defining the means for communicating with and engaging with customers is by no means static whether you’re trying to reach cosmopolitan buyers in London or tourists of a sleepy village on a tropical island.

Marketing evolves with consumer preferences, technologies and society. A specific definition of marketing is no more static than marketing itself.













 Explain the importance of online marketing for HRs?

The marketing field offers so much to people who are organized and creative. If you can determine the right ways to promote something and get it in the hands of those who will use it, you’ve got a solid skill.When you enter this arena, you can do a number of things related to promoting products and services.

You can conduct competitive analyses to determine the right distribution channels for marketing and do work in the channel development arena. Many large companies use marketing managers to oversee their overall promotional strategy, which can also include advertising and public relations.





In this section, we introduce the marketing concept, and then consider its relationship to more
recent concepts such as Internet marketing, e-commerce and e-business.The word marketing has two distinct meanings in modern management practice.

Importance of Internet Marketing
  • The most valuable importance of internet marketing is its reach ability of internet around the globe and its mass appeal. No other traditional media such as print and broadcasting can reach that number of population and if does that, it can`t attain that pace of reach.
  • Internet marketing`s importance include flexibility, measurability and affordability.
  • Internet marketing has enabled organizations to easily imprint their marketing options and quickly change their tactics and cost allocations towards a valuable marketing strategy.
  • Through Internet marketing, targeting is possible with accuracy and efficiency. It gives you options to target customers with various available choices mainly depending upon their demographic, age, interests, needs, etc.


                                            





Regards,
amrita Kumari ( BBA, MBA)
Junior HR Executive
www.AeroSoftCorp.com
www.AeroSoft.in
www.AeroSoft.co.in
www.AeroSoftseo.com
On Line Assistence    :
Gtalk                          :   amrita.aerosoft@gmail.com
Y! Messenger                   :   amrita.aerosoft@yahoo.com
Rediff Bol                     :   amrita.aerosoft@rediffmail.com
MSN                            :   amrita.aerosoft@hotmail.com


Thursday 6 December 2012

Leadership















Leadership

Good leaders are made not born. If you have the desire and willpower, you can become an effective leader. Good leaders develop through a never ending process of self-study, education, training, and experience .

To inspire your workers into higher levels of teamwork, there are certain things you must be, know, and, do. These do not come naturally, but are acquired through continual work and study. Good leaders are continually working and studying to improve their leadership skills; they are not resting on their laurels.
Leaders carry out this process by applying their leadership knowledge and skills. This is called Process Leadership . However, we know that we have traits that can influence our actions. This is called Trait Leadership, in that it was once common to believe that leaders were born rather than made.




The Process of Great Leadership
The road to great leadership that is common to successful leaders:

  • Challenge the process - First, find a process that you believe needs to be improved the most.
  • Inspire a shared vision - Next, share your vision in words that can be understood by your followers.
  • Enable others to act - Give them the tools and methods to solve the problem.
  • Model the way - When the process gets tough, get your hands dirty. A boss tells others what to do, a leader shows that it can be done.
  • Encourage the heart - Share the glory with your followers' hearts, while keeping the pains within your own.


Peter Drucker famously stated that "management is doing things right; leadership is doing the right things." Great leaders possess dazzling social intelligence, a zest for change, and above all, vision that allows them to set their sights on the "things" that truly merit attention. Not a bad skill set for the rest of us, either.
Leadership has been described as “a process of social influence in which one person can enlist the aid and support of others in the accomplishment of a common task".[1] Other in-depth definitions of leadership have also emerged.






Regards,
amrita Kumari ( BBA, MBA)
Junior HR Executive
www.AeroSoftCorp.com
www.AeroSoft.in
www.AeroSoft.co.in
www.AeroSoftseo.com
On Line Assistence    :
Gtalk                          :   amrita.aerosoft@gmail.com
Y! Messenger                   :   amrita.aerosoft@yahoo.com
Rediff Bol                     :   amrita.aerosoft@rediffmail.com
MSN                            :   amrita.aerosoft@hotmail.com


What is Controlling?













What is Controlling?


Controlling is one of the managerial functions like planning, organizing, staffing and directing. It is an important function because it helps to check the errors and to take the corrective action so that deviation from standards are minimized and stated goals of the organization are achieved in a desired manner.

According to modern concepts, control is a foreseeing action whereas earlier concept of control was used only when errors were detected. Control in management means setting standards, measuring actual performance and taking corrective action. Thus, control comprises these three main activities.




Control of an undertaking consists of seeing that everything is being carried out in accordance with the plan which has been adopted, the orders which have been given, and the principles which have been laid down. Its object is to point out mistakes in order that they may be rectified and prevented from recurring.
Management control can be defined as a systematic effort by business management to compare performance to predetermined standards, plans, or objectives in order to determine whether performance is in line with these standards and presumably in order to take any remedial action required to see that human and other corporate resources are being used in the most effective and efficient way possible in achieving corporate objectives

Characteristics of Control

  • Control is a continuous process
  • Control is a management process
  • Control is embedded in each level of organizational hierarchy
  • Control is forward looking
  • Control is closely linked with planning
  • Control is a tool for achieving organizational activities
  • Control is an end process


The elements of control
The four basic elements in a control system —
(1) the characteristic or condition to be controlled
(2) the sensor
(3) the comparator
(4) the activator







Regards,
amrita Kumari ( BBA, MBA)
Junior HR Executive
www.AeroSoftCorp.com
www.AeroSoft.in
www.AeroSoft.co.in
www.AeroSoftseo.com
On Line Assistence    :
Gtalk                          :   amrita.aerosoft@gmail.com
Y! Messenger                   :   amrita.aerosoft@yahoo.com
Rediff Bol                     :   amrita.aerosoft@rediffmail.com
MSN                            :   amrita.aerosoft@hotmail.com


Organisational conflict














Organisational conflict


Organizational conflict is a state of discord caused by the actual or perceived opposition of needs, values and interests between people working together. Conflict takes many forms in organizations. There is the inevitable clash between formal authority and power and those individuals and groups affected. There are disputes over how revenues should be divided, how the work should be done, and how long and hard people should work. There are jurisdictional disagreements among individuals, departments, and between unions and management. There are subtler forms of conflict involving rivalries, jealousies, personality clashes, role definitions, and struggles for power and favor. There is also conflict within individuals — between competing needs and demands — to which individuals respond in different ways.



People don't stop being people at work. Conflict unfortunately is inevitable. But organizational conflict theory says there are several varieties of conflicts within an organization--inter-personal being only one type. Departments have conflicts with one another, senior managements have power struggles and organizations even have conflict with other organizations. But there isn't consensus on what it all means. Some theorists say conflict must be resolved, others say that it drives success.
Conflict within groups
Conflicts between people in work groups, committees, task forces, and other organizational forms of face-to-face groups are inevitable. As we have mentioned, these conflicts may be destructive as well as constructive.
Conflict arises in groups because of the scarcity of freedom, position, and resources. People who value independence tend to resist the need for interdependence and, to some extent, conformity within a group. People who seek power therefore struggle with others for position or status within the group. Rewards and recognition are often perceived as insufficient and improperly distributed, and members are inclined to compete with each other for these prizes.

In western culture, winning is more acceptable than losing, and competition is more prevalent than cooperation, all of which tends to intensify intragroup conflict. Group meetings are often conducted in a win-lose climate — that is, individual or subgroup interaction is conducted for the purpose of determining a winner and a loser rather than for achieving mutual problem solving.






Regards,
amrita Kumari ( BBA, MBA)
Junior HR Executive
www.AeroSoftCorp.com
www.AeroSoft.in
www.AeroSoft.co.in
www.AeroSoftseo.com
On Line Assistence    :
Gtalk                          :   amrita.aerosoft@gmail.com
Y! Messenger                   :   amrita.aerosoft@yahoo.com
Rediff Bol                     :   amrita.aerosoft@rediffmail.com
MSN                            :   amrita.aerosoft@hotmail.com


Managment By Objective















Management By Objective (MBO)


The concept of MBO is closely connected with the concept of planning. The process of planning implies the existence of objectives and is used as a tool/technique for achieving the objectives. Modern managements are rightly described as 'Management by Objectives' (MBO). This MBO concept was popularized by Peter Drucker. It suggests that objectives should not be imposed on subordinates but should be decided collectively by a concerned with the management. This gives popular support to them and the achievement of such objectives becomes easy and quick.


Management by objectives (MBO) is a process of defining objectives within an organization so that management and employees agree to the objectives and understand what they need to do in the organization in order to achieve them. The term "management by objectives" was first popularized by Peter Drucker in his 1954 book The Practice of Management.The essence of MBO is participative goal setting, choosing course of actions and decision making. An important part of the MBO is the measurement and the comparison of the employee’s actual performance with the standards set. Ideally, when employees themselves have been involved with the goal setting and choosing the course of action to be followed by them, they are more likely to fulfill their responsibilities.

According to George S. Odiorne, the system of management by objectives can be described as a process whereby the superior and subordinate jointly identify its common goals, define each individual's major areas of responsibility in terms of the results expected of him, and use these measures as guides for operating the unit and assessing the contribution of each of its members.

The principle behind Management by Objectives (MBO) is for employees to have a clear understanding of the roles and responsibilities expected of them. They can then understand how their activities relate to the achievement of the organization's goal. MBO also places importance on fulfilling the personal goals of each employee.
Some of the important features and advantages of MBO are:
  • Motivation – Involving employees in the whole process of goal setting and increasing employee empowerment. This increases employee job satisfaction and commitment.
  • Better communication and coordination – Frequent reviews and interactions between superiors and subordinates helps to maintain harmonious relationships within the organization and also to solve many problems.
  • Clarity of goals-Subordinates tend to have a higher commitment to objectives they set for themselves than those imposed on them by another person.



Need for Management by Objectives (MBO):

  • The Management by Objectives process helps the employees to understand their duties at the workplace.
  • Management by Objectives process leads to satisfied employees. It avoids job mismatch and unnecessary confusions later on.
  • Employees in their own way contribute to the achievement of the goals and objectives of the organization. Every employee has his own role at the workplace. Each one feels indispensable for the organization and eventually develops a feeling of loyalty towards the organization. They tend to stick to the organization for a longer span of time and contribute effectively. They enjoy at the workplace and do not treat work as a burden.
  • Management by Objectives ensures effective communication amongst the employees. It leads to a positive ambience at the workplace.
  • Management by Objectives leads to well defined hierarchies at the workplace. It ensures transparency at all levels. A supervisor of any organization would never directly interact with the Managing Director in case of queries. He would first meet his reporting boss who would then pass on the message to his senior and so on. Every one is clear about his position in the organization.
  • The MBO Process leads to highly motivated and committed employees.
  • The MBO Process sets a benchmark for every employee. The superiors set targets for each of the team members. Each employee is given a list of specific tasks.

Limitations of Management by objectives Process:

  • It sometimes ignores the prevailing culture and working conditions of the organization.
  • More emphasis is being laid on targets and objectives. It just expects the employees to achieve their targets and meet the objectives of the organization without bothering much about the existing circumstances at the workplace. Employees are just expected to perform and meet the deadlines. The MBO Process sometimes do treat individuals as mere machines.
  • The MBO process increases comparisons between individuals at the workplace. Employees tend to depend on nasty politics and other unproductive tasks to outshine their fellow workers. Employees do only what their superiors ask them to do. Their work lacks innovation, creativity and sometimes also becomes monotonous.

                                              

Regards,
amrita Kumari ( BBA, MBA)
Junior HR Executive
www.AeroSoftCorp.com
www.AeroSoft.in
www.AeroSoft.co.in
www.AeroSoftseo.com
On Line Assistence    :
Gtalk                          :   amrita.aerosoft@gmail.com
Y! Messenger                   :   amrita.aerosoft@yahoo.com
Rediff Bol                     :   amrita.aerosoft@rediffmail.com
MSN                            :   amrita.aerosoft@hotmail.com



Business Ethics













Business Ethics


Business ethics (also corporate ethics) is a form of applied ethics or professional ethics that examines ethical principles and moral or ethical problems that arise in a business environment. It applies to all aspects of business conduct and is relevant to the conduct of individuals and entire organizations.
 Academics attempting to understand business behavior employ descriptive methods. The range and quantity of business ethical issues reflects the interaction of profit-maximizing behavior with non-economic concerns. Interest in business ethics accelerated dramatically during the 1980s and 1990s, both within major corporations and within academia.
 For example, today most major corporations promote their commitment to non-economic values under headings such as ethics codes and social responsibility charters. Adam Smith said, "People of the same trade seldom meet together, even for merriment and diversion, but the conversation ends in a conspiracy against the public, or in some contrivance to raise prices.
 Governments use laws and regulations to point business behavior in what they perceive to be beneficial directions. Ethics implicitly regulates areas and details of behavior that lie beyond governmental control. The emergence of large corporations with limited relationships and sensitivity to the communities in which they operate accelerated the development of formal ethics regimes.




An important distinction to remember is that behaving ethically is not quite the same thing as behaving lawfully:

  • Ethics are about what is right and what is wrong
  • Law is about what is lawful and what is unlawful

An ethical decision is one that is both legal and meets the shared ethical standards of the community
Businesses face ethical issues and decisions almost every day – in some industries the issues are very significant.  For example:

  • Should businesses profit from problem gambling?
  • Should supermarkets sell lager cheaper than bottled water?
  • Is ethical shopping a luxury we can’t afford?


 When business people speak about “business ethics” they usually mean one of three things:
 (1) avoid breaking the criminal law in one’s work-related activity;
 (2) avoid action that may result in civil law suits against the company; and
(3) avoid actions that are bad for the company image.

 Businesses are especially concerned with these three things since they involve loss of money and company reputation. In theory, a business could address these three concerns by assigning corporate attorneys and public relations experts to escort employees on their daily activities.

Business ethics has both normative and descriptive dimensions. As a corporate practice and a career specialization, the field is primarily normative.



Regards,
amrita Kumari ( BBA, MBA)
Junior HR Executive
www.AeroSoftCorp.com
www.AeroSoft.in
www.AeroSoft.co.in
www.AeroSoftseo.com
On Line Assistence    :
Gtalk                          :   amrita.aerosoft@gmail.com
Y! Messenger                   :   amrita.aerosoft@yahoo.com
Rediff Bol                     :   amrita.aerosoft@rediffmail.com
MSN                            :   amrita.aerosoft@hotmail.com



Total Quality Managment














Total Quality Managment


Total quality management or TQM is an integrative philosophy of management for continuously improving the quality of products and processes.
TQM is based on the premise that the quality of products and processes is the responsibility of everyone involved with the creation or consumption of the products or services offered by an organization, requiring the involvement of management, workforce, suppliers, and customers, to meet or exceed customer expectations.Total quality management transcends the product quality approach, involves everyone in the organization, and encompasses its every function: administration, communications, distribution, manufacturing, marketing, planning, training, etc.




Total Quality Management (TQM) is an approach that seeks to improve quality and performance which will meet or exceed customer expectations. This can be achieved by integrating all quality-related functions and processes throughout the company. TQM looks at the overall quality measures used by a company including managing quality design and development, quality control and maintenance, quality improvement, and quality assurance. TQM takes into account all quality measures taken at all levels and involving all company a system of management based on the principle that every member of staff must be committed to maintaining high standards of work in every aspect of a company’s operations.

Principles of TQM

TQM can be defined as the management of initiatives and procedures that are aimed at achieving the delivery of quality products and services. A number of key principles can be identified in defining TQM, including:
  • Executive Management – Top management should act as the main driver for TQM and create an environment that ensures its success.
  • Training – Employees should receive regular training on the methods and concepts of quality.
  • Customer Focus – Improvements in quality should improve customer satisfaction.
  • Decision Making – Quality decisions should be made based on measurements.
  • Methodology and Tools – Use of appropriate methodology and tools ensures that non-conformances are identified, measured and responded to consistently.
  • Continuous Improvement – Companies should continuously work towards improving manufacturing and quality procedures.




Regards,
amrita Kumari ( BBA, MBA)
Junior HR Executive
www.AeroSoftCorp.com
www.AeroSoft.in
www.AeroSoft.co.in
www.AeroSoftseo.com
On Line Assistence    :
Gtalk                          :   amrita.aerosoft@gmail.com
Y! Messenger                   :   amrita.aerosoft@yahoo.com
Rediff Bol                     :   amrita.aerosoft@rediffmail.com
MSN                            :   amrita.aerosoft@hotmail.com



Team building















Team building

'The term 'team building' can refer generally to the selection and motivation of teams or, more specifically, to group self-assessment in the theory and practice of organizational development.'Team building is a philosophy of job design in which employees are viewed as members of interdependent teams instead of as individual workers.It refers to a wide range of activities, presented to businesses, schools, sports teams, religious or nonprofit organizations designed for improving team performance.

When individuals with similar interest, attitude, and taste come together to work for a common objective, a team is formed. Every individual contributes equally and performs his level best to meet the team targets and achieve the organization’s goal. Team members strive hard to live up to the expectations of others and successfully accomplish the assigned task. A team cannot do well unless and until each and every member is focused and serious about his responsibilities. For every team member, his team should come first and everything else later. Personal interests must take a backseat.

'When a team in an organizational development context embarks upon a process of self-assessment in order to gauge its own effectiveness and thereby improve performance, it can be argued that it is engaging in team building, although this may be considered a narrow definition.'



The integration of purpose, performance and relationship in a team to accomplish goals, so that, the genius of each individual emerges and is used for the higher advancement of everyone.
1. Philosophy of job design in which employees are viewed as members of interdependent teams instead of as individual workers.
2. Ability to identify and motivate individual employees to form a team that stays together, works together, and achieves together.


Every employee is dependent on his fellow employees to work together and contribute efficiently to the organization. No employee can work alone; he has to take the help of his colleagues to accomplish the tasks efficiently. It has been observed that the outcome comes out to be far better when employees work in a team rather than individually as every individual can contribute in his best possible way. In organizations, individuals having a similar interest and specializations come together on a common platform and form a team.
As a small business owner, a cohesive team of employees might be imperative to your success. According to Inc. Magazine, many small businesses find high-performing teams critical because "people must work closely together, wear many hats and work effectively across the organization to get tasks accomplished quickly enough to remain competitive." Because teamwork is so critical to a business' success, team-building activities are vital.





Regards,
amrita Kumari ( BBA, MBA)
Junior HR Executive
www.AeroSoftCorp.com
www.AeroSoft.in
www.AeroSoft.co.in
www.AeroSoftseo.com
On Line Assistence    :
Gtalk                          :   amrita.aerosoft@gmail.com
Y! Messenger                   :   amrita.aerosoft@yahoo.com
Rediff Bol                     :   amrita.aerosoft@rediffmail.com
MSN                            :   amrita.aerosoft@hotmail.com






Crisis management



.













Crisis management

Crisis management is the process by which an organization deals with a major event that threatens to harm the organization, its stakeholders, or the general public. The study of crisis management originated with the large scale industrial and environmental disasters in the 1980s.

Three elements are common to most definitions of crisis:
 (a) a threat to the organization,
 (b) the element of surprise, and
 (c) a short decision time.

 "Crisis is a process of transformation where the old system can no longer be maintained." Therefore the fourth defining quality is the need for change. If change is not needed, the event could more accurately be described as a failure or incident.




Crisis management consists of:
  • Methods used to respond to both the reality and perception of crises.
  • Establishing metrics to define what scenarios constitute a crisis and should consequently trigger the necessary response mechanisms.
  • Communication that occurs within the response phase of emergency management scenarios.


Types of crisis
During the crisis management process, it is important to identify types of crises in that different crises necessitate the use of different crisis management strategies. Potential crises are enormous, but crises can be clustered.
These are the seven types of crises
  • Natural disaster
  • Technological crises
  • Confrontation
  • Malevolence
  • Organizational Misdeeds
  • Workplace Violence
  • Rumours
  • Terrorist attacks/man-made disasters

Crisis management is the art of making decisions to head off or mitigate the effects of such an event, often while the event itself is unfolding. This often means making decisions about your institution’s future while you are under stress and while you lack key pieces of information.





Regards,
amrita Kumari ( BBA, MBA)
Junior HR Executive
www.AeroSoftCorp.com
www.AeroSoft.in
www.AeroSoft.co.in
www.AeroSoftseo.com
On Line Assistence    :
Gtalk                          :   amrita.aerosoft@gmail.com
Y! Messenger                   :   amrita.aerosoft@yahoo.com
Rediff Bol                     :   amrita.aerosoft@rediffmail.com
MSN                            :   amrita.aerosoft@hotmail.com

Wednesday 5 December 2012

Campus drive proposal

















Campus drive proposal


Dear sir/madam

 Greetings from AeroSoft Corp. . Our Hr team is looking at Campus Recruitment that will help us hire fresh talent from Various Engineering and Non Engineering colleges. Our organization is fairly new in India, so we intend to use Campus Recruitment's for 2 purposes.

 1. would be talent acquisition and
 2.  branding.


AEROSOFT is Hiring for
 HR manager,Jr. HR Executive,Marketing executive,Front Desk Officer,Software engineer,Technical Support Executive
 Apply Now.


Company Profile
www.AeroSoftCorp.com
As per more then 350 search Engines  is Best Aviation SEO and KPO Team in Asia.
www.AeroSoft.in

JOB DESCRIPTION

  • Screening of Applications of the candidates 
  • short listing applications putting up for Directors approval
  • Conducting preliminary interviews and preparing post

Salary: Negotiable
Industry: IT Software, Software Services
Functional Area: HR, Recruitment
Education: (UG -  B.Com,  B.B.A,B.Tech,B.Sc ) AND (PG - Any PG Course, Post Graduation Not Required)


Desired Candidate Profile
1. Sharp mind
2.Good communication skill
3.Ability to capture the services from other website
4. Ability to work in speed .
5.Problem solving and Positivity in work
6.Communicate Quality standards and maintain customer satisfaction Index.
7 Should come up with new troubleshooting techniques







Regards,
amrita Kumari ( BBA, MBA)
Junior HR Executive
www.AeroSoftCorp.com
www.AeroSoft.in
www.AeroSoft.co.in
www.AeroSoftseo.com
On Line Assistence    :
Gtalk                          :   amrita.aerosoft@gmail.com
Y! Messenger                   :   amrita.aerosoft@yahoo.com
Rediff Bol                     :   amrita.aerosoft@rediffmail.com
MSN                            :   amrita.aerosoft@hotmail.com.








Tuesday 4 December 2012

Offer letter of software engineer.















Offer letter of software engineer.


05/12/2012

Dear XYZ,

With reference to your application and subsequent interview, we are pleased to offer you the job for post of software engineer in our company.

The detailed appointment letter will be given to you at the time of joining. You have to join on 15/12/2012 otherwise this offer will stand withdrawn automatically.

You will be paid salary as discussed with the undersigned.
Monthly Base Salary of 10k per month.

You are requested to bring attested copies along with the original certificates/testimonials at the time of joining along with

  • Educational certificates
  • Three passport size photographs
  • Medical fitness certificate


Please send as an email confirming the receipt of this offer letter as a token of acceptance of terms and conditions mentioned therein.

I would like to take this opportunity to wish you a successful career with us.


Thank you,


------------------

Amrita Kumari
Jr. HR Executive
05/12/2012


Accepted By:

--------------------
XYZ
Date




Regards,
amrita Kumari ( BBA, MBA)
Junior HR Executive
www.AeroSoftCorp.com
www.AeroSoft.in
www.AeroSoft.co.in
www.AeroSoftseo.com
On Line Assistence    :
Gtalk                          :   amrita.aerosoft@gmail.com
Y! Messenger                   :   amrita.aerosoft@yahoo.com
Rediff Bol                     :   amrita.aerosoft@rediffmail.com
MSN                            :   amrita.aerosoft@hotmail.com


Offer letter for Marketing Manager













Offer letter for Marketing Manager

Date: 05/12/2012

Mr. XYZ
Indore(MP)


Dear Mr. XYZ:

I am pleased to offer you a full-time position with our company as Marketing manager. Please report to  Ambikapuri Extension ,Indore on 20/12/2012 at 10:00 a.m sharp for your first day of work and company orientation.

Your annual salary will be 1.5 pa. Paychecks will be distributed on alternate Fridays, beginning the second Friday after your start date.

The company offers medical insurance, group life insurance, and short- and long-term disability as well as two weeks paid vacation each year. You will become eligible for these benefits, as outlined in our employee handbook, on your three-month anniversary of employment with the company. As we discussed, you will receive a signing bonus of (amount) on your three-month anniversary with the company.

While I hope that we both find our professional relationship mutually beneficial, this is an at-will position. You have the right to terminate your employment at any time, as does the company.

If this offer of employment is acceptable to you, please sign a copy of this letter and return it to me within 10 days. I look forward to having you join our staff.

Sincerely,
Amrita Kumari
Jr. HR Executive

I accept your offer of employment and acknowledge receiving a copy of your current employee handbook. No oral commitments have been made concerning my employment.


Signature_______________________________


Print Name _____________________________


Date___________________________________




Regards,
amrita Kumari ( BBA, MBA)
Junior HR Executive
www.AeroSoftCorp.com
www.AeroSoft.in
www.AeroSoft.co.in
www.AeroSoftseo.com
On Line Assistence    :
Gtalk                          :   amrita.aerosoft@gmail.com
Y! Messenger                   :   amrita.aerosoft@yahoo.com
Rediff Bol                     :   amrita.aerosoft@rediffmail.com
MSN                            :   amrita.aerosoft@hotmail.com